3 Keys to MMORPGs Success

Rome was not built in a day, but it collapsed in a moment. The collapse of the Roman
Empire, which was partly due to foreign invasions, was mainly caused by the internal
split originating from religious and cultural differences as historians concluded. The
Roman Empire which used to be a hit finally fell on account of internal factors. Similar
ly, for an online game, the internal conditions are also closely bound up with its
success.

Sustainability

Once an online game is released, it'll arouse most players' curiosity and inspire them
to try. After a certain time of trial play (2 weeks or so), many players will quit the
game if it lacks highlights or new content. That's because players usually prefer fresh
things, and are prone to get tired of repeated and characterless content. Thus, to
achieve new fun, they would switch to other online games. After quitting an online
game, players need certain time to find another one. During this period, certain
players may return to the online games they once abandoned to check whether
there's new content added.

Aion is just a good example in this respect. The game was updated 3 times within
only one year after being released in November 2008, and has been updated 75 times
till now. Basically, it surprises players every other week. No wonder hard-working
Aion can stand as the No. 1 online game!